Client: Pepsico
Category: Consumer Packaged Goods
Scope: brand ecosystem, product photography, lifestyle photography, retail display, outdoor concepts, social media
Project Objectives:
Bring the Doritos brand purpose “Ignite You” to life through the “For the Bold” brand design ecosystem. Create a global visual identity design ecosystem across a broad range of consumer touch-points. Illustrating how Doritos pushes you to live life fully engaged.