Client: GenderGP
Category: Telehealth
Scope: brand identity, full brand ecosystem visualization
Project Objectives:
GenderGP is a global telehealth company that focuses exclusively on transgender and non-binary individuals providing them a holistic array of health services empowering successful gender transition. GenderGP came to Verhaal for a complete redesign of its brand identity and re-envisioning of its brand ecosystem including: website, social media channels, content media including their email newsletter, podcast and more. Our mission was to create an identity that communicated GGP’s ethos of empathy, inclusivity, positivity and self-realization. We think we nailed it.