Put On Your Squirrel Suit
Have you ever seen those people who jump off cliffs in squirrel suits?
Build That Wall
The Newhouse Wildlife Rescue in Massachusetts had a video go viral last week. The video features Nibi, a resident rescued beaver who recently got a new beaver roommate, Ziibi.
How Short-form Content Is Taking Over the World
Let me ask you a question: Why are you reading this? Probably because you’re interested in content marketing, but also my guess is…because it’s short.
Succeed in the Creative Economy - Verhaal Brand Design
Check out this cool profile about us on SubKits Go Solo blog.
The Marketing Miracle Diet
I’ve always been a tall person. But for most of my life I was also pretty thin and could eat just about anything I wanted. It never affected me much.
One Man Brand
You may not know this, but I’m not just a design and branding guy. I’m also a musician.
So Hot Right Now
Hoy Fung Sriracha, also known as "Rooster Sauce”, is a billion dollar brand.
First Off the Starting Line
Bike races are a lot like marketing. I’d started first and finished dead last.
Good luck ignoring the alligator
In trying to win in todays market, many brands focus their time and energy trying to create better products or deliver deeper functional benefits or more meaningful emotional experiences.
Wish You Were Here
So if you - or your clients - are getting some rough reviews or less than glowing comments on your content, products or services, take heart:
There are many, many more people who loved it than will ever make the time to write about how happy it made them.
You Think it’s a Mistake but it’s Actually Perfect
We should all remember Wabi-sabi when we go about our marketing work, design work, project work, our conversations with clients.
Because perfection isn’t the goal, it’s the enemy.
Shedding Some Light
As marketers and creatives we do this stuff all the time.
We produce creative work, content, media, share valuable information. Then we post it out there in cyberspace.
The Wrong Ingredients
Building a successful brand is like building something out of concrete.
You need to use the right recipe.
You need a solid brand strategy, a stunning brand design and to create an impeccable brand experience
Create Your Wonder Wall
Fast forwarding to today. Many of us are creating content to communicate, to build authority, to make our presence known.
We need to take a lesson from these Amazonians.