Philip VanDusen 10/24/22 Philip VanDusen 10/24/22

Succeed in the Creative Economy - Verhaal Brand Design

Check out this cool profile about us on SubKits Go Solo blog.

Philip VanDusen 9/16/22 Philip VanDusen 9/16/22

slip and slide

Something was happening at the house with the slip-and-slide.

Philip VanDusen 8/24/22 Philip VanDusen 8/24/22

Hot Then Not

One minute what is hot, the next minute will very likely be not.

Philip VanDusen 6/30/22 Philip VanDusen 6/30/22

All Together Now

Together we can accomplish things we never could alone.

Philip VanDusen 12/14/21 Philip VanDusen 12/14/21

First Off the Starting Line

Bike races are a lot like marketing. I’d started first and finished dead last.

Philip VanDusen 9/29/21 Philip VanDusen 9/29/21

Good luck ignoring the alligator

In trying to win in todays market, many brands focus their time and energy trying to create better products or deliver deeper functional benefits or more meaningful emotional experiences.

Philip VanDusen 6/29/21 Philip VanDusen 6/29/21

You Think it’s a Mistake but it’s Actually Perfect

We should all remember Wabi-sabi when we go about our marketing work, design work, project work, our conversations with clients.

Because perfection isn’t the goal, it’s the enemy.

Philip VanDusen 5/26/21 Philip VanDusen 5/26/21

Shedding Some Light

As marketers and creatives we do this stuff all the time.

We produce creative work, content, media, share valuable information. Then we post it out there in cyberspace.

Philip VanDusen 5/12/21 Philip VanDusen 5/12/21

The Wrong Ingredients

Building a successful brand is like building something out of concrete.

You need to use the right recipe.

You need a solid brand strategy, a stunning brand design and to create an impeccable brand experience

Philip VanDusen 4/28/21 Philip VanDusen 4/28/21

Create Your Wonder Wall

Fast forwarding to today. Many of us are creating content to communicate, to build authority, to make our presence known.

We need to take a lesson from these Amazonians.

Philip VanDusen 4/8/21 Philip VanDusen 4/8/21

You Need a Megaphone

You wouldn’t think tree crickets have a lot to do with marketing, but they do.

Philip VanDusen 9/22/20 Philip VanDusen 9/22/20

We Have Lift-off

Things might not go as planned. We might not get into orbit on the first try.

Philip VanDusen 8/21/20 Philip VanDusen 8/21/20

5 Big Branding Mistakes And How To Fix Them

Let’s zero-in on five things that may hurt your brand without you even knowing. Fix these, and you’ll be ahead of the game.

Philip VanDusen 8/7/20 Philip VanDusen 8/7/20

7 Ways To Get More Brand Awareness Right Now

When your brand is recognized it means you’ve done a great job of creating a shortcut in people’s brains That shortcut is called brand awareness, and it’s what drives clients right to your door when they have a problem you can solve.